Coffee networking with the Dutch and … who actually pays the bill?
I’ve been officially living and working (or, better, running a business) in the Netherlands for 2.5 years. A lot has...
read moreCross-cultural marketing gone wrong and the lessons we can learn. A webinar for marketers working across cultures
Marketing across cultures can be tricky. We all know that cultural differences exist in the world, yet businesses still fail to consider them, which can have disastrous results.
Webinar
During this webinar we will look at some of the cross-cultural marketing mistakes done in the past and what to consider to avoid repeating them. >>
Webinar details
When: June 9th, 2020, 6:00-7:30PM
Registrations:
For whom is the webinar especially?
- Creatives interested in how things might be done differently
- Professionals and marketers working across cultures
- Entrepreneurs planning to internationalize
- Interculturalists who are curious about how they could apply their skills in the marketing industry
The Intercultural Bridge Concept. And how to apply it through effective communication
Effective communication skills are critical tools while navigating through multicultural interactions and cooperation. Communication is the basis for everything and...
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